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Mon-Fri 830-5 scheduled appointments

We sell wood that’s
meant to be seen


Steve Jackel

Vice President

Noah Jackel

Over 45 years of wood knowledge

As a lumber yard and mill we are part of a collective stewardship in a unique supply chain, from forest to finished product. We source quality lumber, wood products and services providing a palette of material to fulfill your residential and commercial project needs catering to architects, designers, builders and craftsmen throughout Northern California.

  • 1972

    Steve Jackel moves to Santa Cruz, CA and starts his woodworking journey making mountain dulcimers out of Claro Walnut

  • 1991

    Jackel Enterprises is founded in late 1991 by Steve with only a pickup truck and a telephone.

  • 1996

    Jackel Enterprices, Inc becomes a certified member of the Forest Stewardship Council (FSC®).

  • 1998

    Shop, mill, and lumber yard moves from Santa Cruz to a warehouse on Locust Street in Watsonville, CA.

  • 2016

    We expand to a new 2-acre 80,000-square-ft shop, mill and lumber yard on Ohlone Parkway in Watsonville, CA.

A trusted resource for quality lumber and service.

Jackel Enterprises was established in 1991 and since then a small reputable business has bloomed. With ethical business practices at the foundation, he has built reliable relationships with vendors and clients throughout the years.

We are here to help inform your choices and source wood for projects large and small, residential and commercial.

Passion Driven

Our Mission

Our mission at Jackel Enterprises Incorporated is to provide high quality lumber, wood products and services to the greater San Francisco Bay area and beyond for discerning wood users. We will build our business by operating with the highest level of integrity and ethics.

Our Position

We assess ourselves as environmentally thoughtful and ecological through our mill relationships, our efforts to salvage West Coast trees and source reclaimed materials for reuse. Committed to our part in forest management and reuse we have been a certified member of the Forest Stewardship Council (FSC®) since 1996.

Our Ethos

We believe by providing high quality, certified, salvaged and reclaimed material to the building community; together we will help promote the balance between forest and marketplace that will endure for generations to come.

Our Home

We stock premium conventional lumber, salvage and reclaimed material, and if we don’t have it we can get it! We primarily serve the San Francisco Bay Area; centrally located in the Monterey Bay just south of Santa Cruz in Watsonville, California. Our trucks deliver lumber products from Ukiah to Big Sur, Napa to Salinas. We ship nationwide via freight truck or common carrier.